Casio marked its 40th anniversary unveiling a brand-new G-Shock store at Al Wahda Mall in Abu Dhabi

CASIO Middle East and Africa FZE, the regional subsidiary of CASIO Computer Co. Ltd, marked a remarkable milestone as it commemorated its 40th anniversary with a grand unveiling of a brand-new G-Shock store at Al Wahda Mall in Abu Dhabi.

The opening ceremony was a momentous event and witnessed the presence of VIP, Casio officials and distinguished journalists. Guests were treated to a captivating showcase of the diverse G-Shock watch collection, catering to a wide range of tastes and age groups.

Takashi Seimiya, Managing Director at CASIO Middle East said: “As we revel in 40 years of success, excellence, and tradition, we take immense pride in our achievements and expansion across the Gulf region. The opening of our exclusive G-Shock watch store marks our unwavering commitment to this vibrant community, offering an unparalleled shopping experience for our esteemed customers. We strive to keep them in vogue with the latest and exclusive products, preserving the rich heritage these timepieces carry, passed down through generations. The store boasts a diverse and extraordinary collection of G-Shock watches.”

For ardent fans of the globally acclaimed G-Shock brand, the new Casio store, conveniently located on the first floor of The Mall, beckons with open doors. The store’s modern and captivating design mirrors the essence of the watch collection it houses, giving customers the delightful freedom to choose their cherished timepieces.

General Manager, Mr Mahmoud El Jabsheh ensured that this step is starting for more steps to come with the company’s plan to expand in retail “we aim to strengthen our presence in the retail scene by introducing more GSHOCK stores around the region, our aim is to bring the latest lineup of watches to our loyal customers and provide them with the highest service standards promised by Casio brand.

As Casio’s storied journey continues, the new G-Shock store stands as a testament to the brand’s enduring commitment to excellence, offering the people of Abu Dhabi an extraordinary experience in every tick and tock.